Tuesday, February 17, 2009

Expectations - A Cautionary Tale

I woke up and this one just will not settle down. I pride myself on staying on the high ground as best I can, and that means knowing when to say something and when not to. Today I will split the difference with a disclaimer, no names will be used to protect the guilty.

A person spends their entire career, whether that is track or otherwise, striving to reach the level of expectations that define success. It is hard work and in some cases, a labor of love with the belief that when you get there it will all pay off, figuratively and literally. This is what gets us all up in the morning, and drives us through the trials of training and grunt work. The thought that when you put it all together you will reap the benefits. Not in track.
In track you work for the pennies that are out there and believe when you get that medal or run that time or win those races that the business will turn in your favor and pay you. When you win that medal you expect to be the star and garner the support of sport. Not in track.
The cruelest aspect is the dishonest business of cutting people who have won medals that year. Dishonest is the exact word that fits here. We are all told and accept that this is the business we work in, however that does not make it honest. Many athletes run around for year wearing the free uniform a company once offered them, with the implied and sometimes explicit promise that dollars will follow their charity tot he company. It is really sticky when you find athletes that stray and wear generic gear only to be told later that they did not support the mainstream company and have no brand recognition so they will not be signed. That's called blackmail and collusion. When you win an Olympic medal you are a recognized face that is to cash in on that ultimate of successes. Not in track.
Win an Olympic medal, get a shoe contract. This is the baseline sell of track and field. Again, not in track.

I have been on the track in some form for all 38 years of my life. I have been coaching for the last 17 years. It is safe to say I am committed to this and love this. Today I am pissed off and disappointed. More disappointed. I wrote this to share some thoughts and to point out to all of you, be about your business with a long term outlook that includes more than running and the shoe companies. I will attack it with energy and not be swayed by the disappointments, but neither will I stay silent on these important issues any longer. You have to make it happen because no one out there is trying to bring it to you, even when you have done all the things that were asked of you. All the things that have been outlined in the blueprint of success in track. I will see you all in the sun. Do your due diligence

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